Member Spotlight

Each quarter, SEWI-ATD turns the spotlight on an active member who has been visible in the chapter by attending events and participating in other ATD functions. We are proud to acknowledge the important work of our members, provide additional career exposure within the Talent Development community, and help you to get to know a colleague just a little bit better! 

If you are interested in nominating another member for the spotlight, contact Nathan Sheets at

See the members we've highlighted in previous months by clicking below.  

Title: Commercial Enterprise Training Supervisor

Company: West Bend Insurance

This month, we are pleased to feature

Sheri Weaver

Tell us a little about yourself.

In my current role at West Bend Insurance Company, I have the unique opportunity to bring all my professional passions together which includes the insurance industry and the world of talent development.  I began my career in insurance very early through an internship my senior of high school, and realized quickly that the industry is truly fascinating and you learn something new every day. This ability to continually learn new things, solidified my commit to the insurance industry and introduced me to the world of talent development which came quite naturally over time when I started training colleagues. My friends and colleagues can attest to the fact that I get really excited (I mean, really excited) about creating meaningful and memorable learning experiences for others. Learning should be fun, and that is on us as talent development professionals to bring that fun and energy to the table.        

What attracted you to the field of Talent Development?

There is a question that I have asked myself over the years when contemplating career pathing, and the answer to that question always led me back to the talent development space. When I felt highly energized, inspired and felt a sense of satisfaction at the end of the day, I would look back and ask myself “what was it that I did today to make me feel this way?” The answer always led back to designing or delivery training and helping others learn and grow. This is an industry that is centered around helping others, and that inspires me.  

What prompted you to join SEWI-ATD?

It was several years into my career as a trainer when I was introduced to ATD by my leader at the time.  She encouraged me to check it out and from the moment I walked into my first in-person ATD event, I knew I found an organization that had shared passions and values. I went back to the office after the event and told her that I had “found my people.” Everything from the programming, the networking, and the welcoming environment inspired me to become a member.  

In what ways have you been involved with the chapter?

I joined ATD in March of 2015 and initially made a commitment to actively attend PDNs and Chapter events as a member.  In 2020 I felt the nudge to get more involved, and I volunteered to be a co-leader for the Training Delivery PDN and continue to be actively involved co-leading today.  It has been a truly rewarding experience to partner with my talented colleagues in this capacity.

What is about the chapter that you enjoy most?

Hands down, it is the people that I have met over the years. Not only have I developed friendships, but I have learned so much from other ATD members both in formal events and during in-formal networking opportunities. 

What piece of advice would you offer to people coming into talent development?

As a talent development professional, it is imperative that we embrace a growth mindset for our own development.  What I mean by that, is do not feel intimidated or pressure to “know it all,” but rather look at your own skill or knowledge gaps as exciting opportunities of growth and then be intentional about investing the time and energy into your own development.  When you fill your cup and pour into your own growth, you overflow with energy and passion that can be poured into others.

Favorite Blog or Podcast?

Since I have been actively studying for the CPTD exam over the last several months, the ATD Talent Development Book of Knowledge (affectionately know as the TBOK) has become my go to read and audio book.

What do you do for fun?

I enjoy the intrigue of the mystery genre, whether I am curled up on the couch with a good book or watching a TV series. I am also always down for playing cards or board games.  To keep active, I enjoy yoga and nature walks.  


© Southeastern Wisconsin ATD

Contact Us
Phone: 608-204-9815

Association Managers
Seth Trickel
Heather L. Dyer, CAE

Mailing Address
4075 Vilas Road
Cottage Grove, WI 53527
Powered by Wild Apricot Membership Software